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See If Your Dealership Is a Fit
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See If Your Dealership Is a Fit

From In‑House Director to Your Fractional Marketing Director

Our Vision

Dealership owners don’t need more marketing ideas.

They need clarity, accountability, and results.


You already know what it’s like to spend real money on marketing and still wonder:


  • Who’s actually responsible?
     
  • Why does this feel harder than it should?
     
  • Why does every agency sound the same?
     

That frustration isn’t your fault.

The problem isn’t effort — it’s ownership.

Expert Guidance

Most dealership marketing fails for one simple reason:


No one truly owns the outcome.


Agencies rotate staff.

Vendors sell tactics.

Reports get sent — but responsibility gets blurred.


And when something doesn’t work, you’re left managing the people you hired to manage it.


That’s backwards.

Comprehensive Strategies

We act as a hands-on Marketing Director for dealerships.


That means:


  • A dedicated director personally set the strategy
     
  • Will personally review and direct the ads
     
  • Will monitor performance
     
  • And will personally fix what isn’t working
     

We don’t sell software.


We don’t pass you to a team of account managers.

And we don’t disappear once campaigns are live.

If you work with us, you work with 1 on 1 trained Marketing Experts.

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How This Model Is Different From an Agency

Why Dealerships Trust This Model

 

We work directly with dealership owners and GMs across both franchise and independent rooftops, managing millions in advertising spend with a single focus:

- Turning marketing dollars into real showroom traffic and sold cars.


After agencies fail dealers come to us not to rebrand, but to repair performance, eliminate waste, and restore accountability.


That experience is why this role exists at the director level, not as a vendor relationship.

How This Model Is Different From an Agency

 Traditional agencies prioritize scale.

This model prioritizes ownership.


Your marketing director leads strategy, decisions, and performance personally.


A small execution team supports monitoring, systems, and implementation to ensure speed and consistency — but accountability never leaves the director seat.


Dealerships always know:

  • Who is responsible
     
  • Who to call
     
  • And where decisions are made
     

There is no confusion and no finger-pointing.

What Success Looks Like for Dealerships

When marketing is director-led:

  • Owners stop babysitting vendors
     
  • Ad spend becomes intentional
     
  • Campaigns align with inventory and sales goals
     
  • Adjustments happen quickly
     
  • Confidence and control return
     

That is the real outcome.

The Plan Is Simple

  1. Review current marketing honestly
     
  2. Take direct ownership of strategy and execution
     
  3. Review results monthly and adjust quickly
     

No complexity.

No guesswork.

No unnecessary process.

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This role is intentionally capped. To protect performance, responsiveness, and accountability. Director-level work only functions when attention remains focused.

Dealers don’t need another agency. They need one accountable marketing director who owns the outcome.

Meet the Team

Marketing Director - Andrew Perez

Marketing Director - Andrew Perez

Marketing Director - Andrew Perez

Bio

Marketing Director - Jason Detmar

Marketing Director - Andrew Perez

Marketing Director - Andrew Perez

Bio

Dealer Success - Monica Megee

Marketing Director - Andrew Perez

Account Rep - Meghan Quintanar

Account Rep - Meghan Quintanar

Account Rep - Meghan Quintanar

Account Rep - Meghan Quintanar

Accounting - Tina Gothard

Account Rep - Meghan Quintanar

Accounting - Tina Gothard

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Our Certified Partners


(210) 887-0055 

info@digimarkstrategies.com

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